Sugar Sweetened Beverage Tax

The consumption of Sugary beverages has increasingly grown in

Many countries and is a significant contributor to the rise in obesity

And non communicable diseases. In response to public health 

officials in multiple countries have pushed for  implementing

Tax on Sugary beverages inorder to reduce their consumption.

With rising public awareness of sugars link to obesity ,The industry has heavily

Invested in campaigns that seek to shift blame away from their products 

and has aggressively opposed legislative efforts to pass  SB Tax.

SB Tax has been implemented widely used as  public  health tool to help 

Curb the rising global obesity prevalance .

It has implemented in six US cities and 19 countries including

Mexico,France Chile and  Brazil and legislatted  in south Africa 

1/3 of the world is obese or over wt with 63% in developing countries .

In the US  2/3of the adult population  is obese or over weight and 1/3

Is obese .

   Obesity  a major   risk    factor for Type IIdiabetes and

Cardiovascular disease , causes complications.expected to cost

1.2 Billion ,dollars. To treat by 2025,

   Public health resources believe an SSB Tax is 

  (sugar Sweetened Beverage)

Tax) is effective tool to control and reduce Obesity and it's associated

Non comunicable diseases.

SB Tax:Sugar Bevarage Tax

policy is effective in decreasing soda sale and consumption.

Simultaneously  increasing the consumption of healthier

Alternative drinks .

Mexico after passing S.B.  Tax in 2013 .

12% decline in per capita SB purchases after one year .

17% among those of lower socioeconomic status ,and a 9.7%

    Decrease  in the second year.

       Data showed a 4% increase  in bottled water purchases 

   After second year.

    In  case of  US ,43% of the 250 to 300 calorie in the daily diet 

      From 1977 to 2001 was attributed to SBS alone.

     US remains the fourth highest consumer SBS globally.

      Nutritional properties of SBare zero

        SB s contain liquid sugar rich in calories 

     SBS linked to obesity, less satiating.

         SBS associated with NCDs

         (Non Communicable Diseases.)

            Drinking  one SB per day  Increases an adult s and child's likely hood

              Of being over weight by 27% and 55% respectively. Higher risk 

            of developing Type II diabetes.

            Public and policy makers support is crucial :

         For successful  implementation of SB Taxes for eg South Africa's

        Tax which comes in to effect in April 2018 Was experienced multiple 

        Delays in the implementation since it was originally proposed in 2016

        Mostly due to industry push back

      Industry to oppose Sugary beverage Tax:

          Beverage Industry has diverted the focus from unhealthyness of products 

          To Physical inactivity as the main driver for the obesity epidemic .

          Ref     Matthew DV

                      Aviva.    Tugendhaft

                      Agenes Erase and

                      Karen J Hofman

 

                       

  

                  

 

.

       

.